“When the going gets tough, the tough get going.” We’ve all heard this phrase. It’s likely been uttered over a recent Zoom call while offering a virtual prost with friends and family.
We’ve seen a lot of toughness and resiliency during such a trying time, and I for one have been reminded why I’m so proud to be part of this truly tenacious industry. The real estate industry is full of people who are driven to help others around them, and that is never more apparent than during the hard times. We’re truly fortunate to be in this unique business that is completely built on the foundation of relationships and is full of people who don’t think twice about helping others in times of need.
Like many others, when the pandemic hit, our first instinct was to figure out how we could help. So, we called on some of the brightest minds in the brokerage space to come together and bring insights and inspiration to their peers virtually. We practiced what we preach and focused on being a resource for our sphere and helping our clients be one for theirs. And while the first few conversations were ones of uncertainty, they quickly moved toward productivity and optimism as we all settled into the new way of doing things. We also noticed the more we leaned on our community, the stronger we felt. The more ideas we all shared, the more quickly we got back on our feet.